Raptor’s own CRM module allows effective tracking of customers’ spending, frequency of visits and accumulation of rebates or loyalty points. Setting of customized promotions for different groups of customers. You will be able to generate reports for your establishment for the execution of appropriate marketing strategies to incite higher spending and entice new customers. A recent development to the CRM module is to create your very own app to run on the current smartphones (Android, iOS, Blackberry). This allows you to directly interact personally to your customers by sending “Push” messages or email blasts.